design case
vale's delights

elegant website and branding for plant-based chef Valeria

Natura Sacra vegan branding design photography
project

Valeria is a private chef, based in Amsterdam. Her cuisine focuses on plant-based, seasonality and the discovering the delight of delicious vegetable-focused dishes. Valeria was looking for a website, a branding and a full set of social media templates to showcase the joy of experiencing her food.

credits
studio flora
Natura Sacra vegan branding design layoutNatura Sacra vegan branding design logo
CONCEPT

Valeria was looking to portray the vibrant and joyful nature of her plant-based cuisine, together with the refined experience of hiring a professional chef. The brand concept showcases rich colours and textures while subtly putting plant-based at the centre of her work. We looked to seed, locules and segments, a natural feature found at the heart of many plants.

branding
brand strategy
design concept
design system
webdesign
Natura Sacra branding design concept explanation 1
Natura Sacra branding design concept explanation 2
Natura Sacra branding design concept explanation 3
Natura Sacra branding design concept explanation 4
Natura Sacra branding design concept explanation 5
Natura Sacra branding design concept explanation 7
Natura Sacra branding design concept explanation 6
Natura Sacra branding design concept explanation 8
Natura Sacra branding design concept explanation 8
previous icon arrow
next arrow icon
Natura Sacra vegan branding design colour paletteNatura Sacra vegan branding design packagingNatura Sacra vegan branding design packagingNatura Sacra vegan branding design logo
The colour palette reflects a spectrum 
of seasons, flavours and sensory experiences
Natura Sacra vegan branding design icon systemNatura Sacra vegan branding design tote bagNatura Sacra vegan branding design typography
Natura Sacra vegan branding design story postsNatura Sacra vegan branding design photographyNatura Sacra vegan branding design tape
The design system allows for the creation of endless variations of social media posts, using shapes, typography, the colour palette and brand stickers
Natura Sacra vegan branding design patternNatura Sacra vegan branding design tote bag backNatura Sacra vegan branding design photography
previous icon arrow

moooooore

projects

projects

projects

projects

projects

moooooore

next arrow icon
Profile Picture of Sophie Shand, a vegan branding and web designer

let's grow
your story

Woah let's go icon
sophie
founder

ready to nurture your brand? reach out to sophie to find out more about how we can help your business blossom

book a free call

external link icon